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City Updates

Posted on: March 31, 2023

City launches helmet awareness campaign

teenage girl putting on helmet

little girl wearing helmetThe city has launched a multi-faceted public safety campaign to encourage citizens to wear helmets on trails and within the city while they are riding their bikes or scooters. Kicking off the campaign is "We are bringing helmets back," a fun video parody inspired by Justin Timberlake's hit song "SexyBack." Watch the video.

The campaign's goal is to bring awareness to the importance of wearing a helmet and also increase education on brain injuries that can be caused by not wearing a helmet. In April, Burleson Parks and Police department will begin citing people with tickets and incentives for good behavior. As staff sees citizens wearing helmets while riding their bikes, they'll be rewarded with various prizes. 

The campaign will continue throughout the year, focusing on spring and fall - a time when the community is most likely to enjoy the nice weather by being active outside. 

Watch PSA
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